BBOTech at Odoo Business Show 2026: Key Lessons on AI & ERP

Hello to fellow businesses, partners, and the tech community!

As a team dedicated to bringing automation solutions, custom software development, web design, and AI integration closer to Vietnamese businesses, bbotech.vn considers staying ahead of trends an essential factor for survival and growth. That’s why, on January 22, 2026, the BBO team attended the Odoo Business Show 2026 at JW Marriott Hotel & Suites Saigon, Ho Chi Minh City.

The event, organized by A1 Consulting Vietnam (with participation from partners like SGH Asia), focused on introducing Odoo 19 – the latest ERP version with powerful AI integration. The theme “The Future of Business: Simplify Processes – Enhance Quality with Odoo” attracted hundreds of SME leaders, creating a vibrant and professional atmosphere from morning to afternoon.

We didn’t attend just to “see what’s new” – we came to learn and apply real-world insights. Below are the most important lessons that the bbotech team took away from the event – valuable insights that help us chart a clearer path in supporting Vietnamese businesses on their digital transformation journey.

1. AI Is No Longer a “Distant Future” – It’s the Present of ERP

Odoo 19 has natively integrated AI across every module: from AI agents that automatically handle tasks, intelligent chatbots, data forecasting, to auto-filling fields based on natural language. This isn’t just “beautiful demos” – these are ready-to-deploy solutions that help SMEs save time without needing a massive IT team.

Lesson for bbotech: We realized that AI must now be the core of every automation solution. Instead of building standalone AI tools, combining them with ERP platforms like Odoo delivers higher and faster results. The team is planning to integrate Odoo 19 with n8n to create hybrid workflows – for example, AI in Odoo forecasts demand, then n8n automatically triggers actions (sending emails, updating inventory, etc.). This will enable our clients to achieve more comprehensive automation than ever before.

2. Networking Is “Gold” in Vietnam’s Digital Transformation Community

The event was packed, from business leaders to Odoo partners. We engaged in conversations with many SMEs seeking flexible ERP solutions and connected with potential project collaborators. Fun moments – like the team posing thumbs up with a special guest – helped create a friendly, approachable atmosphere.

Key takeaway: In Vietnam’s tech industry, networking goes beyond exchanging business cards – it’s about building long-term relationships. We came back with at least 5 promising leads for custom automation services. Moving forward, bbotech will be more proactive in joining communities (Odoo Vietnam, AI/ERP events), not just to learn but also to collaborate and expand.

3. Vietnamese SMEs Need “Low-Code + Customization” Solutions – Not One-Size-Fits-All

Many attending businesses shared that they are looking for powerful ERP systems that are easy to customize, without being locked into rigid or overly complex and expensive solutions. Odoo stands out with its low-code/no-code model combined with deep customization capabilities, making it more suitable for the real needs of Vietnamese businesses – especially SMEs that want fast deployment while maintaining flexibility.

This reinforces our view that deep customization is a key factor for technology solutions to truly deliver value to Vietnamese businesses. bbotech’s expertise in custom software development, building automation workflows with n8n, and AI integration remains our core advantage. We learned that when designing solutions for clients, we must prioritize modularity (easy to scale and integrate), user-friendliness, and high customizability – principles that Odoo applies very effectively. The team will incorporate these insights into our design and development processes for automation projects, web apps, and AI-driven tools, making the final products more accessible and effective for local businesses.

4. The Pace of Digital Transformation in Vietnam Is Accelerating – Those Who Lag Will Be Left Behind

From real case studies and panel discussions, it’s clear that Vietnamese businesses – especially SMEs – are aggressively pushing digital transformation post-COVID, with AI as the main driver. Companies that fail to keep up with trends will quickly lose their competitive edge in an increasingly digitized economy.

The event served as a powerful wake-up call, reminding us to maintain continuous learning and application. The bbotech team commits to:

• Closely following global and local ERP + AI trends.
• Strengthening internal training on emerging technologies (including AI agents, low-code platforms, and integration patterns).
• Applying practical lessons to current projects: optimizing automation workflows, enhancing the intelligence of AI solutions, and ensuring our products are always ready to connect with major systems (whether ERP or other platforms).

We don’t just aim to keep pace – we want to help lead trends by delivering practical, easy-to-apply automation and AI solutions for Vietnamese businesses.

Conclusion: A New Journey Begins

The Odoo Business Show 2026 was more than just an event – it was an important catalyst helping bbotech.vn update trends, broaden our vision, and strengthen our strategic direction. We returned with plenty of ideas, practical insights, and motivation to keep improving our services.

At bbotech.vn, we remain focused on delivering custom automation solutions, high-quality software development, AI integration, and intelligent workflows (with n8n and similar tools) to help Vietnamese businesses operate more efficiently, save time, and reduce costs. If you’re looking for a partner to accompany you on your digital transformation journey – from process automation to building AI-driven solutions – feel free to reach out! The bbotech team is ready to discuss, share experiences, and find the most suitable path together.

Contact: Email: info@bbotech.vn | Website: bbotech.vn | Hotline: +84 0797467390